Version 0.4.0
November 11, 2025- NewAccount page has been added for easy license management. After updating, please activate your license key to ensure continued access to future updates.
- NewUpgraded to a professional licensing and automatic update system, powered by Freemius.
- UpdateTested up to WordPress 6.8.3.
Version 0.3.2
October 31, 2025- NewThe plugin now tracks the WordPress Post ID for all pageviews and events. This is a foundational improvement that will enable powerful new content-based reports (like Author and Category performance) in future updates.
- UpdateReplaced the text input for “Event Match” goals with an interactive dropdown selector for simple and typo-free rule creation.
- UpdateRedesigned all report pages with a cleaner, more modern interface for an improved user experience.
Version 0.3.1
October 10, 2025- NewIntroduced 2 new PHP filters for developers: “wpip_do_tracking” and “wpip_bot_keywords”.
- UpdateReplaced the “Documentation” menu item with an improved “Help & Support” page that now serves a direct link to our complete online documentation.
- UpdateStandardized all “Top N” lists on the Dashboard to display a consistent Top 10.
- FixRemoved the redundant “Unique Events” column from the “All Events” report table to improve clarity.
Version 0.3.0
September 5, 2025- NewFull Goal Tracking system with a new dedicated “Conversions” report page.
- NewFull Event Tracking system, including a “No-Code” UI for tracking clicks and element views.
- UpdateDevice detection engine for improved accuracy with the latest browsers, devices, and bots.
- UpdateUpgraded Chart.js library to the latest version 4.5.0.
- UpdateThe MaxMind license key is now masked on the Settings page for improved security.
- UpdateImproved loading indicators across all reports for a more consistent experience.
- UpdateEvent and Goal data are now fully integrated into Historical Trends and CSV exports.
- FixProcessing buttons on the Tools page are now correctly disabled while a job is active preventing duplicate tasks.
Version 0.2.1
August 23, 2025- UpdateUpgraded the Dashboard’s referrers widget to a more accurate “Top Traffic Sources” list.
- FixThe “Referring Domains” report now correctly shows only traffic from the “Referral” channel.
Version 0.2.0
August 22, 2025- NewHigh-performance “Comparison Mode” for all Dashboard scorecards.
- New“Export to CSV” feature for all reports.
- NewSetting in “General Settings” to allow users to choose their preferred default date range.
- NewNew “Last 15 Days” option in the date range picker for more flexible reporting.
- NewNew “Historical Trends” report to visualize monthly metric performance over long date ranges.
- New“Custom Channels” report to track and analyze user-defined URL parameters (e.g., from TikTok, LinkedIn).
- NewContextual percentages to scorecards and detailed report tables for deeper analysis.
- New“Advertising” report to track and analyze performance from Google, Facebook, and Microsoft Ads.
- New“User-Agent Exclusion List” in the privacy settings.
- NewNew setting to respect the “Do Not Track” (DNT) browser signal.
- NewNew setting to add a MaxMind license key, enabling automatic updates and unlocking city-level geolocation data.
- UpdateMajor UI polish across all reports, improving chart consistency, tooltips, and table readability.
- UpdateRedesigned the date range picker for improved clarity and layout consistency across all report pages.
- UpdateTested up to WordPress 6.8.2.
- UpdateNow using the smaller GeoLite2-Country database for reduced size and better installation compatibility.
- FixIncorrect percentage calculation in the Acquisition overview chart.
- FixMade the tracking request referrer check protocol-agnostic (http/https) for improved reliability.
- FixEnsured consistent formatting of decimal numbers in reports across all server environments.
Version 0.1.1
August 7, 2025- NewTimezone notice to hourly charts to improve clarity.
- NewCharts now group smaller items into an “Other” category to ensure the legend is always visible.
- NewDisplay an informational notice when viewing partial data for the current month.
- FixAudience report overview, wrong top language in scorecards.
Version 0.1.0 – Initial Public Release
July 3, 2025- New Launched WP Insights Pro with a core focus on performance, privacy, and essential analytics.
- New Dashboard, Audience, Acquisition, and Content reports.
- New High-performance, file-based tracking and processing engine.
- New Settings and Tools pages for full site-owner control.



